PHR SPOTLIGHT

Show current content as RSS feed

PHR SPOTLIGHT

PHR SPOTLIGHT

Welcome to our blog!

Here we'll cast the spotlight on all things PHR...  Products, team members, riders, fabrics and other PHR goodness!


Published on by

Team Rider Spotlight ~ 20 Questions with SARAH O'CONNOR

Read entire post: Team Rider Spotlight ~ 20 Questions with SARAH O'CONNOR

 

17/4/2019

Like us on Facebook   Follow us on Instagram

In the spotlight this week is junior Ambassador Sarah O'Connor. Sarah is one of the youngest members on our team and enjoys having a go at all disciplines with her horse Jasper.

 

 

  1. Three words to describe PHR… “Gorgeous, affordable clothing.”
  1. Do you have any superstitions when it comes to competing? “For some reason, whenever I work myself up about what place I will come or what competitors I’m up against I always let Jasper and myself down… If I have fun and am proud of Jasper we usually do quite well!”
  1. When you were five you were pretty sure you’d be… “A riding instructor because as a kid myself I always wanted to learn to ride!”
  1. What is an ability you wish you had? “To heal mental and physical pain.”
  1. Are you messy or organised? “I am very organised and very OCD lol.” PHR ambassador Sarah O'Connor & her horse Jasper
  1. If you could meet anyone dead or alive, who would it be? “Definitely Jennifer Lawrence and Josh Hutcherson.”
  1. How do you define success? “Being a successful person is not defined by how much you have achieved but by how much you have overcome!”
  1. What is your greatest riding achievement to date? “Definitely placing 3rd overall at the NSW State Show Riding Championships 2019! Both Jasper and my first State event!”
  1. When was the last time you laughed so hard you cried? “In science when my friend made a joke and we were all so hysterical my teacher made me move!”
  1. What drew you to PHR originally? “Petite Horse & Rider are invested in designing beautiful yet comfortable clothes that not only make you feel good but also make you look good! They are a humble and honest brand that puts their customers first.”
  1. What is on your bucket list? “Sky diving (because I have a fear of heights haha).” Sarah & Jasper
  1. What’s the coolest trend you see today? “Definitely the world’s greatest shave! Such a beautiful thing to do!”
  1. You’re happiest when… “I’m out competing with my friends on a weekend.”
  1. How do you manage your nerves before competing? “I always make sure my gear is organised and that I haven’t forgotten anything. I tell myself to just have fun and I channel all my nerves into excitement!”
  1. Your favourite quote? “You are confined only by the walls you build yourself.”
  1. What phobias do you have? “Losing my loved ones.” PHR Ambassador Sarah O'Connor
  1. What is the best book you have ever read? “Definitely The Hunger Games, The Hunger Games: Catching Fire and The Hunger Games: Mockingjay. AHHHHH I love them!!!”
  1. What is your favourite part about working with Petite Horse & Rider? “Seeing and knowing how much goes into the brand, as well as contributing ideas to the company.”
  1. Which are your favourite events and why? “NCEC ODE because of course Jasper and I love eventing but also because of the relaxed and fun environment!  As well as Zone 9 Jamboree because there is always a massive turn out and we get to do every discipline!”
  1. What is the most important thing you have learned in the last five years? “No matter what people say, in front of you or behind your back, being kind and looking the other way when people are negative is the most important thing to do!”

Sarah & Jasper competing at Camden Haven ODE

Read entire post
Published on by

Team Rider Spotlight ~ 20 Questions with KATE FERGUSON

Read entire post: Team Rider Spotlight ~ 20 Questions with KATE FERGUSON

 

10/4/2019

Like us on Facebook   Follow us on Instagram

This week we cast the spotlight on our Ambassador Kate Ferguson, a showjumper from the NSW Mid North Coast.

 

 

 

  1. What is your greatest riding achievement to date? “Definitely completing my first junior at Tamworth World Cup and qualifying for the final.”
  2. What chore do you absolutely hate doing? Unpacking the dishwasher.”
  3. What advice would you give a rider who wants to join the PHR team? “Show great sportsmanship when out and about, support other riders, because that’s the image PHR has created.”
  4. What’s your most memorable facepalm moment? “There are so many but the one that comes to mind is on the way to Glen Innes Show jumping, I was singing along to Cold Chisel and my friend started talking about Jimmy Barnes. I couldn’t understand why. That’s when she informed me that Jimmy Barnes was a member of Cold Chisel. I love Cold Chisel but I HAD NO IDEA. Safe to say I was the laughing stock for the entire show because of it.”
  5. If you were a superhero, your superpower would be… “To fly.” PHR Ambassador Kate Ferguson
  6. What is the one thing you cannot resist? “Pork crackling!”
  7. What is your most exhilarating riding moment? “The feeling you get when you finish your round or run knowing that you did your best and it was a really nice round.”
  8. What is your hidden talent? “For anyone that knows me, this isn’t hidden, but I have a really quick wit. I love cracking a joke at someone else’s expense.”
  9. What was the last experience that made you a stronger person? At the end of last year I had a fall resulting in a fractured skull. This meant no riding for a while however it made me realise how much I loved the equestrian community and riding, and what a great support team I have around me.”
  10. If you could learn to do anything, what would it be? To be able to speak multiple languages, that would be really cool.” Kate & Pickle
  11. What is your absolute favourite PHR outfit? “It’s not really an outfit but I love all my PHR breeches because they have pockets! Makes life so much easier.”
  12. What does a typical day look like for you? “My days are pretty jam packed, as I am in year 12. I start school at 8 am most mornings. On the way to school I call in and see the horses, unrug/prepare feeds, go to school. When I’m finished if I’m not working I try to squeeze a ride (or two) in then head home for some more schoolwork.”
  13. What is the most played song on your phone? “‘This One’s For You’- Luke Combs.”
  14. Which are your favourite events and why? “Zone 9 Sport and draft Qualifier at Dorrigo is always a cracker of a weekend, I also love the show run but the big events like Tamworth World Cup Qualifier are so amazing and eye-opening.”
  15. People would be surprised if they knew… “That I only started riding at 13, and have only been showjumping for 4 years.” PHR Ambassador Kate Ferguson
  16. What are your most overused words/phrases? “I have so many, ‘It’s a no from me’, ‘Love that for me’, ‘How good’, ‘Yeah, nah’, ‘Go my sista’. Could say my friends get pretty sick of all of them.”
  17. The best piece of advice you've ever been given is… “Nothing comes easy. Anything worth having is worth working for.”
  18. What is your favourite part about working with PHR? “Being able to see the amazing riders who also show off the awesome clothes PHR produce.”
  19. How do you define success? “When you reach a stage where you are content, where you personally are happy with your progress and have a met a goal.”
  20. What tv show/movie are you ashamed to admit you love? “Married At First Sight and Love Actually.”

Kate and Pickle

Read entire post
Published on by

Team Rider Spotlight ~ 20 Questions with JAZMIN MADDEN

Read entire post: Team Rider Spotlight ~ 20 Questions with JAZMIN MADDEN

 

27/3/2019

Like us on Facebook   Follow us on Instagram

Jazmin, our junior Ambassador from the NSW Mid North Coast competes in dressage, hacking & showjumping with her horses Bobby & Monty

 

 

  1. How do you define success? “Doing better than you did last time, even if it’s only a small achievement.”
  2. How did you first learn about PHR? “Seeing other competitors and ambassadors riding in and promoting PHR.”
  3. If you could witness any historical event, what would you want to see? “Winx run her last race.”
  4. What gets you out of bed in the morning? “To see my horses and cows, and of course my dreaded alarm clock haha.”
  5. How would you describe your approach to training your horses? “Calm, patient and encouraging.” Jazmin & Bobby
  6. People would be surprised if they knew: “I show cattle and I aspire to study Animal Genetics when I leave school.”
  7. When you were 5, you were pretty sure you'd be a… “Chicken nugget cooker” when you grew up.
  8. What is your favourite part about working with PHR? “The whole team is so supportive and encouraging."
  9. Your favourite word in the English language is: “‘Procrastination’ because I do a lot of that toward school work.”
  10. What phobias do you have? “A phobia of snakes and spiders.” PHR Ambassador Jazmin Madden
  11. What is your greatest riding achievement to date? “Placing in the top 10 in all events at Sydney Royal in the pony club show riding section.”
  12. You’re happiest when... “I’m with cattle, horses or finished an assessment task before it’s due.”
  13. What do you think your greatest strength is as a rider? “To stay calm and encourage the horse to reach its full potential.”
  14. Where is the best place you’ve travelled to and why? “Germany, beautiful sights to see and magnificent horses, Singapore is also amazing!”
  15. What’s the most important trend you see today? “Youth taking action against climate change.” Jazmin & Monty
  16. What does a typical day look like for you? “Feeding horses and cattle in the morning, school, feeding up in the afternoon, then homework and go to bed.”
  17. What 3 words would you use to describe PHR? “Stylish, comfortable and stunning!”
  18. If you were an animal what would you be? “Probably a giraffe.”
  19. What is the best book you have ever read? “Winx.”
  20. How do you manage your nerves before competing? “Have your horse well prepared weeks before the event, staying calm and making sure you have plenty of time to warm your horse up.”

Jazmin at our 2018 PHR photoshoot

Read entire post
Published on by

Team Rider Spotlight ~ 20 Questions with COURTNEY CUSACK

Read entire post: Team Rider Spotlight ~ 20 Questions with COURTNEY CUSACK

 

21/3/2019

Like us on Facebook   Follow us on Instagram

Our Ambassador Courtney is an eventer from Sydney, who competes with her off-the-track TB Morton

 

 

 

  1. How did you first learn about PHR? “Through social media.”
  2. Your greatest riding achievement to date… “Training my horse from off-the-track, to competing EV95/ PC BGrade.”
  3. You have a phobia of… “Heights.” PHR Ambassador Courtney Cusack
  4. When you were 5, you were pretty sure you’d be a… “Vet – I have always loved animals.”
  5. If you had to eat one meal, every day, for the rest of your life, it would be… “Burrito bowls.”
  6. What drew you to PHR originally? “I am a smaller build, and always struggled to find clothing that fitted fantastic, and was also fashionable. When I found PHR I was excited! They not only have small sizes, but also had unique designs and patterns.”
  7. The best place you’ve travelled to and why… “South of France, experiencing a new culture.”
  8. The first concert you attended was… “Kylie Minogue.” Showjumping with Morton
  9. Your least favourite food is… “Olives.”
  10. What does a typical day look like for you? “I wake up around 5am to head to my horse. Get on by 620am. Leave for work by 720am. Work until 5/530pm.”
  11. 3 words that best describe you are… “Strong willed, loyal and honest.”
  12. 3 words that describe PHR are… “Unique, comfortable, stylish.”
  13. Your greatest strength as a rider is… “Resilience.”
  14. Your fav event and why… “I love Berrima Horse Trails, due to the atmosphere being relaxed and the location is amazing. We always enjoy staying overnight in Bowral.”
  15. You manage your nerves before competing by… “I try and remind myself that I trust my horse and knowing I have put in the hours training before the competition.”
  16. Your hidden talent is… “I can sing.” Courtney & Morton
  17. If you won the lottery, the first thing you would do would be… “Buy a horse property!”
  18. The coolest trend you see today is… “Matchy matchy outfits!”
  19. In another life, you’re pretty sure you were… “An animal of some sort, perhaps a lioness.”
  20. The best piece of advice you’ve ever been given is… “Always follow your gut feeling.”

Courtney & Morton Cross Country

Read entire post
Published on by

Team Rider Spotlight ~ 20 Questions with LAURA WAKELY

Read entire post: Team Rider Spotlight ~ 20 Questions with LAURA WAKELY

 

14/3/2019

Like us on Facebook   Follow us on Instagram

Our Junior Ambassador Laura from the NSW Mid North Coast competes in showjumping and eventing with her two horses Maggie and George.

 

 

  1. Your absolute favourite PHR outfit is… “The Pretty Paisley Alexis Show Shirt, paired with the Full Suede Seat High-Rise Breeches in competition white.”
  2. The number one thing on your bucket list… “Sky diving!”
  3. The most important trend you see today… “Kindness, the world needs more of it!”
  4. Fav line from any movie… “‘You’re my miracle and I think I’m yours. Let’s go show them how a no chance girl and a last chance stud get it done’, which is from the movie A Sunday Horse.”
  5. If you could ride any horse, it would be… “Edwina Tops-Alexander’s beautiful Inca Boy. He is an amazing horse!” Laura & George
  6. Your most overused phrase is… “’That’s what’s up.’ I say it too much and my friends always pull me up for it hahah!”
  7. Your fav part about working with PHR is… “Definitely seeing the behind the scenes action. Seeing how much love and hard work is put in by the team. It is really awesome to see.”
  8. One thing you couldn’t live without… “Definitely my family!”
  9. The first thing you’d do if you won the lottery… “Donate to the Australian farmers.”
  10. To manage nerves whilst competing… “I always make sure that I am well organised and on time! All my nerves are gone once I am in the saddle.”
  11. Fav quote… “They said she couldn’t, so she did.”  Laura & Maggie
  12. The most important thing I have learnt in the last five years is… “That the comeback is always stronger than the setback.”
  13. Use three words to describe PHR… “Unique yet elegant.”
  14. Your most exhilarating riding moment was… “Riding my first cross country course with Maggie, galloping through the finish flags with a clear run was the best feeling ever!”
  15. What gets you out of bed in the morning? “The fact that I have to do all the things I can, whilst I can. One day I am not going to be able to get out of bed.”
  16. A TV show that you’re ashamed to admit you enjoy is… “Married At First Sight.  PHR Ambassador Laura Wakely
  17. Your fav events are… “Coffs Coast Jump Club jump festivals and Nana Glen ODE. Both events are so well run and it’s so much fun competing with friends.”
  18. You like to tell yourself that… “I am an organised person. Although I do find myself always rushing to do my school assessments at the last minute!”
  19. If you had to choose and eat one meal, every day for the rest of your life you would choose… “Butter chicken, without a doubt!”
  20. The best piece of advice you’ve ever been given is… “To never give up, and to always have hope. No matter what the circumstances are.”

Laura Wakely riding Maggie

Read entire post
Published on by

Solving Problems with the Fit

Read entire post: Solving Problems with the Fit

 

20/3/2017

COMMON FIT PROBLEMS SOLVED!

Like us on Facebook   Follow us on Instagram

When we started to define what we really wanted Petite Horse & Rider to be about, three main goals became obvious right away:

1. Improve availability of riding apparel and tack for 'petite' sized equestrians and ponies;

2. Provide customers with a more personalised fit to their apparel; and

3. Offer apparel that stands out in the crown, enabling riders to show their personality through their riding attire.

 

The first two goals needed work before we could move onto goal number 3, so we started hashing out the real problems with the fit of the products we planned to offer, and developed a process to solve these problems:

1. IDENTIFY the problem.

2. RESEARCH the problem.

3. DEVELOP solutions to the problem.

4. DESIGN the product using solutions.

5. TEST the product.

 

Baggy breeches - argh!    Too much saddlepad for the pony!

 

So, here's a quick run-down...

 

PROBLEM #1:

Saddlepads that look huge or out of proportion on little ponies. Too much saddle pad for your pony and/or saddle can look out of proportion and pull attention away from your little super-star.

PHR saddle pads have been designed specifically with this problem in mind. Our saddle pads feature cutaway designs in attractive shapes to reduce the amount of pad extending beyond the saddle. PHR saddlepads are made to saddle size, not just "pony" size.

PROBLEM #2:

Lack of protective boots in sizes for small ponies. So...you go without, or settle for the best size you can find which is too big, and they slip down, get in the way around the fetlocks, and rub your pony.

The sizes of PHR boots have been designed to suit the shape and proportions of those precious pony legs.

PROBLEM #3:

Breeches in petite sizes are few and far between, and usually quite expensive. You know the story: baggy thighs/backside, too long, riding up once you're in the saddle and becoming loose around the waist, then shirts untuck and rub and generally look untidy. Many petite riders turn to child's sizes in frustration, but child's jodhpurs lack the more mature shape and styling of ladies breeches. 

PROBLEM #4:

Riding shirts just don't fit you properly! The waist doesn't taper to your shape, they are too long and baggy and make you look boyish and shapeless. When you tuck them in they gather into bulky lumps under the waistband of your breeches and rub or just look untidy.

We have conducted hours of research into petite sizing and common fit problems for petite riders. Using the results of our research we have developed our own petite sizes. We are not only attempting to address the sizing issues, but also to create and select styles that suit the shape of the petite rider.

 

What problems do you have with the fit of riding apparel? Don't hesitate to hit us up, so we can continually improve the fit of PHR apparel for our customers.

 

Happy Horsing!

~Sarah

 

 

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Save

Read entire post
Published on by

Goosebump Enducing Stuff!

Read entire post: Goosebump Enducing Stuff!
16/3/17

GOOSEBUMP ENDUCING STUFF!

Like us on Facebook   Follow us on Instagram

So this is posted long after the fact, but it deserves a mention in the PHR story... The samples of our original items arrived on the 19th January 2017, and I was very impatient waiting for the fitting day to arrive!

 

On a rainy Australia Day a small group of us got together. I was really excited about it, and naturally a bit nervous as well - so much about it was unknown - the sizing, the tailoring, the colour choices, the comfort factor... but thankfully I needn't have worried about the initial reactions.

 

Brown Silicone Grip Breeches Bethany Cotton Show Shirt Alexis Pretty Paisley Show Shirt Bethany Cotton Show Shirt White High Rise Breeches

 

It was honestly goosebump-enducing stuff seeing items that had started out as a sketch - actually more of a scribble - on scrap paper on my coffee table, made real and on a person. 

 

The fact that it fit near perfectly, looked so amazing and drew such positive initial reactions was even better! Of course there were some tweaks needed here and there (what are samples for, after all), but for the most part the apparel was ready to order.

Now the excitement was at a whole new level!

 

~Sarah

 

 

Save

Save

Read entire post
Published on by

A Special Kind of Crazy

Read entire post: A Special Kind of Crazy

 

24/2/2017

SO, MY LIFE HAS BECOME A SPECIAL KIND OF CRAZY.

Like us on Facebook   Follow us on Instagram

Where previously I've looked upon my slightly obsessive nature in a bit of a negative light, I'm actually finding it pretty helpful in these early stages of starting a business!

 

I've been cramming as much as I possibly can into each day, driven by the excitement and passion for my new venture. The idea that PHR products could be filling a real gap in the market (providing unique, custom options and improving availability of petite sizes) is a powerful and thrilling thought.

 

A sketch of the Alexis Show Shirt   Checking samples for sizing consistency   The first logo concept   The coffee table, where most of the early work took place   The final sketch of the Bethany Show Shirt

 

I've realised that you truely don't know how much there is to starting a business from scratch, until you try to do it! However I've found the process of brand development and product design a lot of fun!

There is so much cool stuff to do...

market research ~ business/marketing plans ~ logo & website design ~ sourcing suppliers ~ size development ~ apparel sketches ~ colour & fabric choices ~ ordering samples ~ testing samples ~ setting up social media accounts ~  website building ~ writing product descriptions & other site content... The list truely could go on & on.

During the last 5 months there have been times (I won't lie) when I wondered whether I'd bitten off more than I could chew, adding this huge new venture to my already busy life. But I've loved every overwheming, messy, terrifying moment so far. I will endeavour to keep this blog fairly up to date with PHR shenanigans and developments, but I'm a first time blogger so I'm not promising too much!

Happy Horsing!

~Sarah

Read entire post